EQT
Appalachian Methane Initiative
Appalachian Methane Initiative
BRAND MARKETING
Appalachian Methane Initiative
Video • Social • Web
An informative and engaging video series telling EQT’s Appalachian Methane Initiative story in a long form explainer style video for web and short form version for social media use.
A dedicated drone operator flew a commercial drone alongside EQT’s flyover and data partner (Bridger Photonics) helicopter, while a commercial crew captured key interviews and B-Roll from the ground.
PMI utilized existing motion design and creative from the large company website overhaul we did in the Fall of 2024 to have brand continuity between video, web and social content.
This Is Campaign and Explainer
Video • Web • Brand
Through the use of Pneumatic Devices, EQT reduces methane emissions by 70%. 9,000 devices were replaced to achieve this reduction.
Utilizing interviews and b-roll, PMI produced, filmed, and edited this campaign of content at EQT’s Southpoint office and at a combination of their worksites.
This informs constituents in the Pittsburgh region who rely on natural gas for energy in their homes about the measures that EQT is taking to improve operations and strive for a more sustainable world.
